Lorenzo Pazzaglia

Lorenzo Pazzaglia is an Italian brand born from a passion for fragrance and food. Raised on the Adriatic coast in Fano, Pazzaglia worked as a cook in the family restaurant before founding his company PAX in 2021. He composes the fragrances himself, drawing on childhood memories and the Mediterranean cooking of the family kitchen. His mission grew out of a frustration with perfumes that faded too fast, so he builds everything as Extrait de Parfum with very high oil concentration and an emphasis on longevity, projection and sillage. His work has earned a 2024 best revelation award in Madrid for Summer Hammer.

The style is sweet and woody, with aromatic herbs and an amber warmth giving the compositions their staying power. Bergamot opens with brightness, pink pepper adds a peppery spark, and green and ozonic notes lend an airy, clean lift over the richer base. These are bold scents made to be noticed. Start with Sweet Xplosion or Gasoleather, then explore Dream Sea and Bloody Smoke for the house at full strength. Lorenzo Pazzaglia builds fragrances to share, never to disappear quietly.